The Voodoo Doughnut Story
In the beginning…
Voodoo Doughnut in Portland Oregon, Eugene Oregon, Denver Colorado, Austin Texas, and now L.A. California, was the brain child of Kenneth “Cat Daddy” Pogson and Tres Shannon who had been friends for a while. They always wanted to start a business together. Something that would fit into an extraordinary Portland Oregon business climate. Something fun, different, and one for the ages.
Cat Daddy with his stunningly brilliant business sense, and Tres with his seemingly endless supply of connections, set forth to conquer Old Town, Portland Oregon, and the world with the Doughnut!! After a meeting with some Armenians and drumming masters, they were ready to set up shop in the “crotch” of Portland — Old Town.
There was only one problem, neither Cat Daddy nor Tres had ever made a doughnut before! They set out for the sunny Los Angeles suburb of Pico Rivera, California, where they met up with some doughnut masters, and learned about doughnuts from the ground up. These old, grizzled doughnut veterans knew what they were doing and were barely willing to give up their trade secrets at first.
But the charm and good looks of our Portland heroes eventually won over the doughnut masters, and the secrets were revealed to them. Learning when to throw the flour, proper handling of a rolling pin, the intricacies of an old fashion, the “flip,” and countless other tricks of the trade were now in the hands, minds, and notebooks of Cat Daddy and Tres.
They returned to Portland regaling the locals with tales of Brad Pitt eating one of their early maple bars, a Chick Hearn memorial documented on Japanese Television, featuring Voodoo Doughnuts, and the wild, wild, times of California — artists, actors, washed up sports stars, old people, disillusioned tourists, and musicians. Ah California… Portland soon learned of these tricks and Voodoo Doughnut became the best tasting doughnuts in the world, chico!!
After flying in some “Voodoo Oil” from down south, acquiring the nuts and bolts of their shop, the boys started tinkering around with their methods that soon became known locally, nationally, and worldwide. People have talked about Voodoo Doughnut in Tibet, on Easter Island, Japan has some stylish folks sporting the latest Voodoo underpants, and friends have shared a buttermilk bar in Tanzania. I’m sure some corners of the globe have yet to be penetrated. Stay tuned!